What does combining the best technology, a large potential clientele pool, and expert guidance equal? A recipe for success. Whether you’re a seasoned aesthetic business owner or a first-time entrepreneur, opening or expanding a profitable clinic takes strategic planning and the right support at the beginning and throughout the lifetime of your laser business journey. Building a profitable laser hair removal business starts with choosing the best laser technology for you.
One of the greatest things about being a practitioner offering laser hair removal is that everyone has hair – and most people have at least one area of unwanted hair they’d like to remove. Laser hair removal is the most sought-after aesthetic procedure for both men and women and continues to grow in popularity. If you’re already running a successful laser business providing similar aesthetic services, adding laser hair removal to your offerings will increase both client satisfaction and profits. If you’re an entrepreneur ready to enter the industry, starting with laser hair removal is the perfect first step to a lifelong successful business.
Key Steps to Launching a Successful Laser Hair Removal Business
From business basics to industry-specific strategies, there are a few key steps to building a profitable aesthetic laser business. Creating a robust business plan, regularly following up on your goals, and analyzing profit and loss are paramount to running a lucrative practice. A few other crucial components to a successful start include:
- Understanding your state’s laser regulations
- Acquiring the proper insurance for you and your business
- Training and certification to provide the best laser hair removal
- Finding the right laser device company for you
- Creating a strong and actionable business plan
Entrepreneurs – as you’re in the beginning phases of opening your first aesthetic laser business, make sure you utilize every resource available. Watch Astanza’s on-demand webinar, 5 Key Steps to Launching Your Aesthetic Laser Business, for detailed guidance through the beginning phases of your practice. Working with a reputable laser company that provides FDA-cleared laser devices and all-encompassing support gives laser practitioners peace of mind.
When opening a laser hair removal business, you want to ensure you can trust the technology you’re using and know you have support teams readily available. Anyone who purchases a laser device from Astanza is part of the Astanza Experience, which includes a unique Business Builder system (providing 60 leads in the first 60 days), a 3-Business Day Service Guarantee, and Lifetime Training and Clinical Support.
Profitability of Laser Hair Removal
As a laser hair removal practitioner and business owner, quickly getting in the green and making a significant return on your investment is the number one goal. Because of its popularity with men and women of all ages, laser hair removal is the perfect entry service. You can profit within your first couple months of business by having the best hair removal technology, knowing your audience, and correctly targeting potential customers.
The average number of sessions required for complete, long-lasting hair removal is between six and eight treatments; multiple sessions are needed to target and destroy hair follicles at the anagen hair growth stage. Building trust with your clientele and creating loyal customers is easy since laser hair removal is not a one-and-done procedure. The average cost of one laser hair removal session for one area of the body is about $398, allowing practitioners to charge each customer up to $3,184 for complete removal – depending on the number of sessions needed.
Treatment times vary depending on the areas your client wants to be treated and the laser hair removal machine’s spot-size options. Considering these factors, it can take as little as four minutes and up to 15 minutes for an individual session with the right technology. If you book four clients each hour during one eight-hour workday, your potential revenue for that particular day would be upwards of $12,736!
Choosing the Best Laser Hair Removal Technology for Your Business
Understanding the difference between hair removal equipment and investing in the best laser technology is important. Diode laser hair removal technology has become a more popular method of removing unwanted hair than IPL (intense pulsed light) treatments. Thanks to its single wavelength of light (and second wavelength found in the MeDioStar®), skin cooling capabilities, and high-frequency, low-fluence pulses, diode hair removal lasers are the most effective and safe for all skin types.
The Asclepion MeDioStar®, backed by Astanza, is the ultimate diode hair removal laser to remove unwanted hair quickly and effectively, providing the most comfortable treatment experience for patients. With its two wavelengths: 810nm and 940nm, unique 360° cooling system, and short pulse duration (3 – 400ms), the MeDioStar® offers impressive results safely on all skin types, including recently tanned skin. Its new silver Monolith handpieces cool the skin immediately before, during, and after each treatment pulse, enabling practitioners to treat in any direction. Additionally, the MeDioStar® features the largest treatment spot size on the hair removal laser market, with its extra large handpiece measuring at 10 cm2.
Learn the ins and outs of the MeDioStar® as Astanza’s experts guide you through each component of the device in our upcoming webinar, Inside the Laser: The MeDioStar®, on January 18th, 2023, at noon central.
The webinar will be recorded and sent directly to your inbox afterward. Don’t miss out on your chance to learn everything you need to know about the MeDioStar® and how you can successfully start and quickly grow a profitable laser hair removal business.
