Scaling a laser tattoo removal business requires certified training, reliable technology, and high-demand services. This includes permanent makeup (PMU) removal like microblading, lip blush, and cosmetic ink corrections. Liz Chaviano, RT(R)(M), graduated from New Look Laser College. She used Astanza technology and support to build BH Laser Tattoo Removal into a multi-million dollar practice. Learn her growth blueprint during Astanza’s live webinar on Wednesday, October 21, 2026, at 7:00 PM ET.
What Is the Secret to Scaling a Laser Tattoo Removal Practice into a Multi-Million Dollar Business?
In 2018, Lisandra (Liz) Chaviano, RT(R)(M), certified at New Look Laser College (NLLC). She then invested in an Astanza dual-wavelength Q-Switched laser to launch BH Laser Tattoo Removal in Fort Lauderdale. Liz started as a single-room startup seeing under 20 clients a month. She built her reputation by mastering laser protocols and delivering exceptional patient care.
When Liz opened her second location, she upgraded to full-spectrum laser technology and expanded into permanent makeup (PMU) removal, a high-demand service that accelerated her revenue. Today, BH Laser Tattoo Removal is a multi-million dollar business seeing nearly 300 clients monthly across two locations. Her success proves how combining FDA-cleared technology, specialized services, and smart systems drives scalable growth.
How Does Permanent Makeup Removal Help Scale a Tattoo Removal Business?
Traditional body tattoo removal is a great foundation, but permanent makeup (PMU) removal has quickly become one of the most profitable services an aesthetic practice can offer.
- Growing Demand for Microblading Corrections: An increasing number of clients are actively seeking help with faded microblading, botched eyebrow ink, or old cosmetic tattoos that require specialized permanent makeup removal laser machines.
- Quick Treatments, High Profits: PMU sessions take just a few minutes to perform, making them extremely profitable per appointment.
- Fast Results & Easy Referrals: Delivering clean PMU removal results earns immediate client trust, leading to repeat business and word-of-mouth referrals.
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Liz Chaviano made PMU removal a core pillar of her business, using advanced techniques learned through specialized PMU removal training to dominate her local market.
What Will You Learn in the Live “Lasers with Liz” Webinar?
Join us on Wednesday, October 21 at 7:00 PM ET for an exclusive, live panel breakdown. Featured speakers include Liz Chaviano, Krystal Haney (Head of NLLC), and moderator Angela Schuster will be on a live panel and discuss how to scale a laser business:
- From NLLC Student to Studio Owner: The key decisions and mindset shifts that helped Liz launch BH Laser Tattoo Removal in 2018 and turn it into a thriving practice.
- Unlocking the PMU Removal Niche: How Liz added permanent makeup removal as a primary service to boost revenue, plus the safe clinical techniques behind it.
- Scaling Operations & Technology: How upgrading to Astanza laser technology helped her grow from serving under 20 clients a month to seeing nearly 300 monthly clients across two locations.
- Live Q&A Session: Ask Liz and Krystal your clinical, business, and marketing questions directly during the live event.
Get the Free Case Study Before the Live Event
Want to see how Liz built her practice? You can download the official Bad Habits Tattoos & Laser Removal Case Study right now to explore her equipment choices, marketing strategies, pricing models, and client retention blueprint.
Then, join us live on Wednesday, October 21 as Liz and Krystal break down the case study in detail and answer your questions in real time!
How Can Astanza Help You Scale Your Aesthetic Business?
Whether you are launching a startup studio or expanding an established medical practice, Astanza provides the tools, training, and support required to achieve your goals.
Every device purchase includes the Astanza Experience, featuring a 3-Business Day Service Guarantee, Lifetime Training and Clinical Support, and a Growth Accelerator Program.
Ready to learn how to build a multi-million dollar tattoo removal business? Register for the Live Webinar Now.
Frequently Asked Questions (FAQs)
When is the live webinar with Liz Chaviano?
The live webinar, Lasers with Liz: From Student to Multi-Million Dollar Business Owner, takes place on Wednesday, October 21, 2026, at 7:00 PM ET / 6:00 PM CT.
Who should attend this laser business webinar?
This webinar is designed for entrepreneurs, med spa owners, healthcare professionals, estheticians, and tattoo studio owners who want to launch or scale a successful laser tattoo removal business.
Is permanent makeup (PMU) removal safe for cosmetic eyebrows?
Yes, PMU removal is safe when performed using proper laser wavelengths and conservative fluence settings. Specialized PMU removal training from New Look Laser College ensures practitioners can safely lighten or clear cosmetic ink without harming facial skin.
What is included in the Bad Habits Laser Tattoo Removal Case Study?
The case study outlines how Liz Chaviano scaled her business, detailing her Year 1 vs. current metrics, equipment selection, and service expansion into PMU removal.